The North Face began in 1966 in San Francisco as a climbing equipment retail business.  The company models their name after the northern face of a mountain in the northern hemisphere, being the coldest and most formidable route to pursue.  The North Face has developed partnerships with several companies to utilize the most resilient, durable and weatherproof technology like Gore-Tex, Dryvent, Primaloft, Polartec, Windstopper and Windwall just to name a few.  In the pursuit of innovating outerwear and reaching higher plateaus, The North Face knows no compromises.